Reinforcement Training

    1. "Unwinding the Other Advisor"

    2. "The Pendulum"

    3. "Time, Money, Commitment."

    4. "If You Want to Know the Future, Bring them into the Present" Part 1

    5. "If You Want to Know the Future, Bring them into the Present" Part 2

    6. "In Discovery, Your Job is to Get Information and Not Give It."

    7. "Tell Them What You Help With"

    8. "Always Get Invited In" Part 1

    9. "Always Get Invited In" Part 2

    10. "Your Job is Not to Close"

    11. "People Buy for Their Reasons - Not Yours"

    12. "Always Let Them Do the Math"

    13. "Hope is Not a Strategy"

    14. Never Let Your Style Get in the Way of Your Success"

    15. "I'm Guessing this is Dead?"

    16. "How to Respond to 'What is the Market Going to Do?'"

    17. Seminar Intro to 1-10 Scale

    18. Seminar Outro to 1-10 Scale

    19. Understanding Emotional Buying

    20. 1-10 Scale: First Appointment

    21. First Appointment (Evaluation Call) - Part One

    22. First Appointment (Evaluation Call) - Part Two

    23. Dealing With "Do-it-Yourself" Clients

    24. The "High Red" Client

    1. SERVE™ Live Coaching Call (1-22-24)

    2. SERVE™ Live Coaching Call (3-11-24)

    3. SERVE™ Live Coaching Call (4-10-24)

    4. SERVE™ Live Coaching Call (4-29-24)

    5. SERVE™ Live Coaching Call (5-10-24)

    6. SERVE™ Live Coaching Call (5-28-24)

    7. SERVE™ Live Coaching Call (6-11-24)

    8. SERVE™ Live Coaching Call (6-24-24)

    9. SERVE™ Live Coaching Call (7-12-24)

    10. SERVE™ Live Coaching Call - Cruz Wealth (7/21/24)

    11. SERVE™ Live Coaching Call (7/29/24)

    12. Coaching Call: Christian Cruz (7-31-24)

    13. SERVE™ Live Coaching Call (8/5/24)

    14. SERVE™ Live Coaching Call (8/16/24)

    15. SERVE™ Live Coaching Call (9/16/24)

    16. SERVE™ Live Coaching Call (9/30/24)